(Google launches “AI Tailor”)

Google says AI Tailor solves a common problem. Many people struggle to buy clothes online. Sizes vary between brands. This leads to frustration and returns. The AI aims to fix this.

Users start by taking photos of themselves. They need front and side views. The AI studies these photos. It measures the user’s body shape accurately. Then it suggests sizes across different stores.

The system learns about brand sizing differences. It compares your measurements to their charts. You get the best size recommendation for each item. This happens before you buy.

You can also try clothes virtually. Upload a picture of a garment. The AI shows how it might look on your body. This helps visualize the fit.

Google believes this will change online shopping. Fewer returns mean less waste. Customers get clothes they like faster. Retailers save money on shipping back items.

AI Tailor will be free to use. It works inside the Google Shopping app. People can also access it through a web browser. Google plans updates later this year. These might include style suggestions.

(Google launches “AI Tailor”)

The tool uses advanced machine learning. But Google promises strong privacy controls. User photos and measurements stay secure. They are not shared with retailers without permission.